The Inspiring Story Of Nano
With the financial and business muscle Tata’s have, they could have build just any other car for the new age, but they have decided to build a Nano, a car for everybody. Just watched this video R.A. Mashelkar: Breakthrough designs for ultra-low-cost products - R.A. Mashelkar (2009) on Active Player, where the speaker was sharing a bit of the story and idea behind building Nano.
Engineer RA Mashelkar shares three stories of ultra-low-cost design from India that use bottom-up rethinking, and some clever engineering, to bring expensive products (cars, prosthetics) into the realm of the possible for everyone.
Source : R.A. Mashelkar: Breakthrough designs for ultra-low-cost products - R.A. Mashelkar (2009) from TEDTalks ( Feed ) via Active Player