Monday, December 3, 2007

Sliced bread and other marketing delights

In a world of too many options and too little time, our obvious choice is to ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes getting our attention, bad or bizarre ideas are more successful than boring ones. And early adopters, not the mainstream's bell curve, are the new sweet spot of the market.

TED | Talks | Seth Godin: Sliced bread and other marketing delights (video)

NDTV.com : Fact or Allegation ? Just another twisted title for sensationalism

This is yet another example of NDTV.com’s sensationalism twisted titles. The title says, as if this was a fact, woman made to urinate in pub...